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OZ Company Takes On Wireless HD With Big Vendor Support

By David Richards and TWICE | Wednesday | 14/01/2009

Avega the Australian Company who developed the latest generation of audio wireless technology now being used by Cisco is set to announce several new deals with major consumer electronic and Hi Fi Companies. They also set to roll out a video wireless system that will stream HD content without the need for a set top box.

Among the Companies that have admitted an interest in the Avega technology is Apple.

With the development team still based in Sydney the technology start up is set to become a major CE player in the wireless audio market following investments of over $7 Million last year by Cisco Systems, JAFCO Asia and Technology Venture Partners

Avega Systems is now a US entity and as major Hi Fi and CE Companies court them the Company is set to face tough competition from several Companies working on Wireless audio and HD technology.

Their new wireless audio platform used in the new Cisco wireless multi-room audio will appear in systems that several companies will introduce later this year business development Vice President Peter Celisnki has admitted.

In an interview with ChannelNews today Celisnki said that the Company has a video offering that will allow display vendors to stream HD video content over a normal 802.11n wireless network without either a set top box.

"We have some significant patents that allow us to deliver fast HD audio and video content to a display screen or Hi Fi system. We are currently working with several Companies including Intel who recently demonstrated our technology in a WiFi network".  

The core of the Avega offering is an 802.11n-based hardware platform and "skeleton" user interface that clients such as Cisco can customise, Celisnki said.

The other partners could offer different features, such as gesture recognition, he said.  Avega's technology can also be used to stream multiple streams of high-definition video, he added.

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