| Yahoo!7 Appoints Hill & Knowlton As Its PR Spinners
By Branko Miletic | Tuesday | 08/07/2008
Yahoo!7 the joint venture between Yahoo!, Seven and Pacific Magazines, has appointed Hill & Knowlton Australia as its new PR agency, after what was called a "competitive three way pitch".
According to Yahoo!7 Marketing Director, Fergus Kibble, "We are really pleased to have appointed Hill & Knowlton as our agency partner." Hill &Knowlton CE, Michelle Hutton added, "We are very excited to be working with Yahoo!7. Our consumer offer continues to grow and surprise the market. Our approach enables us to provide the best research based insights and strategic thinking to influence our creative process. This ultimately means our ideas are grounded in strong foundations that make good business sense."
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