The ORB is a finger-worn ring that twists open to become a comfortable, secure and sophisticated Bluetooth headset for hands-free calling. It features bone conducting technology from NXT Sound to deliver high-quality sound, delivers Class 2 Bluetooth (~30-ft range) in multiple ring sizes, offers vibratory alerts of incoming calls and messages, and features an E-Ink display that shows caller ID, text messages and calendar reminders (base model) or a FOLED (Flexible Organic Light Emitting Diode) screen for full-colour display of caller ID, text messages and calendar reminders (deluxe edition).

The ORB has been named the Consumer Electronics Show (CES) 2010 Best of Innovation winner in the wireless handsets accessories category.

AbsolutelyNew's CEO, Richard Donat said, "The greatest manufacturers in consumer electronics—technology leaders including Sony, Nikon, HP, and Logitech—have won the top CES awards year after year. We're delighted to see the ORB in such good company, and to be recognized for adding significant value to Hybra's innovation."

Hybra's co-founder, Ryan Wells added, "This award comes after a very considerable, concerted effort to bring a bold new idea to life and to market, bringing together dozens of advanced technologies to do so. We're delighted with the pre-launch attention, and we now look forward to delighting ORB users around the world starting early next year."

Hybra plans to start selling its first base model ORBs in early 2010, at a suggested retail price of $129 USD. The deluxe edition is planned for launch later in 2010, at a suggested retail price of $175 USD.